Our Approach

How we work

Each aspect of the campaign is reviewed with the candidate and their team. We take stock of the candidates and the campaign’s strengths and weaknesses. Through strategic research we determine which messages will resonate best with voters throughout the City, District or State.   After the message has been crafted, we determine the most effective voter contact approach and develop the plan for implementation. We are strong believers in grassroots organization and field based voter contact strategies.

We recognize that every candidate and every campaign is unique. We do not take a “cookie cutter” approach to any of our work.  You will receive the full attention and focus from our entire staff.

Working with our strategic partners, The Parish Group is able to bring some of the nation’s top talent to your campaign. We work with an array of pollsters, media consultants, graphic artists,  research firms and data analysts.

From beginning to end we work shoulder to shoulder with our clients developing and implementing a winning strategy.